Our Business Blog.

This is where we post our regular blogs on topics that interest most business owners. There are articles on Accountancy and Tax changes and how these affect you.  Also, we have business growth articles to help you grow a better business.

Part Two: You Are Not Your Customer

Part Two: You Are Not Your Customer

4. You Are Not Your Customer One of the most important principles in marketing is also one of the most important principles in pricing: “If you want to understand why customers buy, you must learn to see the decision through their eyes.” That sounds obvious. In...

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Part One: The Price War in Your Own Head

Part One: The Price War in Your Own Head

Introduction – The Price War Nobody Talks About The most dangerous person in a price negotiation may not be your cheapest competitor. It may be you. In my previous article, How to Win a Price War, I looked at what happens when businesses become trapped in a race to...

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Master Your Cash Flow Forecast

Master Your Cash Flow Forecast

“Profit does not pay the bills” is one of those phrases that can sound like an accounting cliché, right up until you find yourself running a profitable business that cannot meet its payroll. I have seen businesses with growing sales, a healthy order book and...

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Competitive Advantage.

Competitive Advantage.

One of the biggest myths in business is that success comes from competing better than everyone else. It's advice we've all heard countless times. Work harder. Offer better service. Improve quality. Lower your prices. Spend more on marketing. Hire better people....

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How to Win a Price War Without Cutting Your Prices

How to Win a Price War Without Cutting Your Prices

I hear this all the time from business owners. "Our customers only care about price." Usually, it's after they've lost a piece of work to a cheaper competitor or discovered that someone else in the market is offering what appears to be the same product or service for...

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Finance Function For Small Businesses

Finance Function For Small Businesses

1. Introduction – Why We Invest in Everything Except the Finance Function. Discover why a strong finance function for small businesses is a powerful competitive advantage. Learn how better financial insight, forecasting and decision-making can drive growth,...

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Markup vs Margin: Busy But Not Profitable

Markup vs Margin: Busy But Not Profitable

1. Introduction – The Hidden Pricing Problem Most business owners I speak to are confident about their pricing. They’ll say things like: “We just double our costs.” “We work on a 50% markup.” “That’s what everyone in our industry does.” And on the surface, it sounds...

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When should a business take low margin work

When should a business take low margin work

Sometimes Profit Isn’t the Point: How Smart Businesses Survive Slow Periods. 1. Sometimes Survival Comes Before Margin. Let me say something that might sound controversial: Sometimes it makes sense to take work at a marginal rate. Not because you’ve lost confidence....

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Sole Trader to Limited Company

Sole Trader to Limited Company

Introduction – Why Sole Trading Eventually Holds You Back Most businesses start life as a sole trader for one simple reason: it’s easy. There’s very little paperwork, you can be up and running quickly, and in the early day,s that simplicity is a blessing. When you’re...

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